Jodi G

Guided by instinct and a propensity toward discovery, Jodi Goldberg has been the creative inspiration behind many of Santa Barbara's most stylish residents and their homes since she laid roots here more than 15 years ago. Her transformative approach has earned her a diehard following of loyalists who rely on her ability to cultivate beauty and inspiration from the inside-out.

Jodi and her husband, Johnny G (inventor of global fitness phenomenon, Spinning®), relocated to Montecito from Los Angeles in 2000 when Spinning was at the height of its global success. In the midst of a demanding international travel schedule and heightened professional obligations, the couple was seeking refuge from the noise and chaos of their LA-based life, and a return to the lifestyle that originally inspired the fitness enterprise; quality time with family in the fertile sanctum of the coastal outdoors. It was here that Jodi established her multi-pronged design empire, building on a styling career that began in LA when she was merely a teenager.

Discovered at sixteen by a Los Angeles photographer, Jodi's eye for styling quickly propelled her into a commercial styling career that included advertising campaigns, music videos and album covers for some of the most sought-after artists of the time. This work set the foundation for a 30-year design career that evolved to include interior and landscape design, furniture design and the procurement of boutiques, both online and in Montecito, California.

Jodi's exclusive collections are curated through travel and collaborations with designers from around the globe. It is the interminable quest for storied objects and undiscovered treasures that keeps her collections fresh, unique and always evolving.